Don’t duplicate your message on multiple social networks

I get this request a lot so I thought it fitting to talk about using multiple social media networks (that many feel are identical) in their brand strategy.  However identical (or fraternal) you find two or more networks, they indeed differ, and require unique and strategic thinking when approaching each. Too often I am asked…

Where does awesome Community Management come from?

Originally posted on ademoiselle:
I overheard my sister talking to our friend Jules about a Facebook post she’d just read.  She began reading it aloud, pausing at certain points and then completing the post, then following it with a ‘wow, isn’t that cool?’ I called from the kitchen of my apartment over to them in…