My article originally appeared on JWT’s Anxiety Index but I wanted to share it on my blog as well: As Canadian Boomers age, concern is building over the approximately $1 trillion that will be left behind in the country’s largest wealth transference in history. We’re seeing anxieties rise over this wealth transference, as well as…
Category: Need to Know
In-The-Middle-Of-An (Audio) Book
Phew, you made it through that title – a mouthful – and I am giving you a preview of what will be my first book review! Albeit, it’s an audio book. Also, I’m only halfway through, having barrelled through Malcolm Gladwell’s calm, clear voice which accompanied the long wasteland that is the 401 from Montreal to Toronto….
This is the best word to use on Twitter #AdBuzz
This is the best word to use on Twitter. Literally. ‘This’ is the best word to use on Twitter. This. It’s not a gimmick, it’s not a hashtag or a new-age term about a digital revolution or product. By simply saying ‘this’ it will get people clicking. ‘This’ is better than ‘How-To’ or ‘The Top’…
Brand Building in a Digital #UX World by JWT Grads 2012
This is a must-read for planners or UX folks immersed in Digital but trying to reach an audience who is not. Kudos to the JWT Grads who put this together, it’s awesome!
#Instagram’s new web profiles: Why this is an opportunity for #brands
During the first phase of Instagram’s domination, it has lived solely on mobile devices. This made sense because of where your camera lives, but it was tougher to navigate. Two days ago, Instagram announced that it is now expanding its mobile-only presence to the web.